Redefining value is the crucial first step to decoupling our system from destructive volume addiction. Brand strategy can help.

To fix the planet we need a new value system. More from less. This is where brand strategy and sustainability intersect.

Georgians love stories. Biograpi is a brand that is built on stories of origin.

Stories shape identity. Telling stories helps create communities. Stories are central to the brand strategy for this new Georgian business

Most places don't have an NHS. In Georgia healthcare is a business. By necessity.